Individuals from the bike industry convened Wednesday evening (October 18) for a social event celebrating Bentonville’s mountain biking scene, Team USA athletes, and PeopleForBikes. Team USA dedicated two of their competition jerseys to Kalene Griffith (Visit Bentonville) and Steuart Walton (Runway Group) for their support and contributions to the team.
More than 200 riders converged on the Evans farm Tuesday evening to meet with local farmers and share experiences about gravel cycling, the fastest-growing cycling sport in the US.
Wes Evans and his wife, Laura, were named Benton County Farm Family of the Year in May. They hosted the event in partnership with Arkansas Rural Recreational Roads (Arkansas R3), Arkansas Farm Bureau, and the University of Arkansas Cooperative Extension Service.
OZ Brands on Monday announced the launch of OZ Gravel, a lifestyle brand dedicated to promoting the rapidly growing gravel cycling scene in Northwest Arkansas, according to a news release. The launch includes a website, OZGravelNWA.com, as well as social communities on Facebook, Instagram and Strava.
Local cycling enthusiasts are about to plant signs along some gravel roads in Benton County to encourage respect and safety between riders and farmers. The program will include 76 road signs and three hub signs on gravel cycling routes in the county, according to Runway Group. A hub is the place where cyclists park to start their ride.
Equal parts grit and grace, gravel cycling may be the fastest-growing segment of two-wheeled sport. What’s happening: OZ Gravel, a lifestyle brand designed to promote the flourishing gravel cycling ecosystem in Northwest Arkansas, launches Monday.
USA Cycling hosted a Community Kick-Off to celebrate its new satellite office and officially launch Bentonville as the new home of the U.S. Mountain Bike National Team. The event was held in the world’s first bikeable building, Ledger, on Thursday, April 13, 2023.