Once again, world-renowned artists have ventured to The Natural State, unleashing an explosion of creativity in the form of vibrant murals with positive messages. This time their creations were not limited to a specific city; the entire state became their ARkanvas. Twelve muralists embraced nine cities, crafting works of art to inspire and spark conversation, following a theme to promote “Unity.” OZ Art orchestrated this latest public art endeavor, partnering with award-winning art promoter Unexpected and recruiting assistance from international art-networking specialist JustKids as curator. Read MORE.
Roadtrip! OZ Art ARkanvas mural experience is a new reason to tour the state
News
Cyclists and Farmers Meet to Learn about Rural Recreational Roads
More than 200 riders converged on the Evans farm Tuesday evening to meet with local farmers and share experiences about gravel cycling, the fastest-growing cycling sport in the US. Wes Evans and his wife, Laura, were named Benton County Farm Family of the Year in May. They hosted the event…Read More
Rock climbing ascends to the forefront of outdoor recreation
Dennis Nelms said he’s been taking cues from the Northwest Arkansas cycling community by bringing accessible climbs closer to the people who want to get outside.
Wall Street Journal: Bentonville Is Becoming a New Capital of Cool
"Bentonville, it turns out, is a bit of a Coolsville but, so far as I could see, without a whiff of pretension."
Tech workers share why they relocated to Arkansas from Texas and California
Northwest Arkansas — with a metro area consisting of Benton, Madison, and Washington counties — has become the country's 100th-largest metro area with the latest crop of movers. From April 2020 to July 2022, its population increased 5.4% to 576,403, according to the latest US Census Bureau data.
New brand celebrates gravel cycling scene in Northwest Arkansas
OZ Brands on Monday announced the launch of OZ Gravel, a lifestyle brand dedicated to promoting the rapidly growing gravel cycling scene in Northwest Arkansas, according to a news release. The launch includes a website, OZGravelNWA.com, as well as social communities on Facebook, Instagram and Strava.
Can Business Leaders in Arkansas Change Climbing Development?
Northwest Arkansas (NWA) is seeing major business-backed outdoor infrastructure investment, and the focus is shifting toward climbing of late. This article investigates this new coordinated and strategic, urban crag development effort as an example of how for-profit investment and collaboration around outdoor climbing development could continue to change our sport.
‘Respect Rural Roads’ campaign coming to Benton Co. as gravel biking scene grows
Local cycling enthusiasts are about to plant signs along some gravel roads in Benton County to encourage respect and safety between riders and farmers. The program will include 76 road signs and three hub signs on gravel cycling routes in the county, according to Runway Group. A hub is the…Read More
Krista Cupp Named to Top 100 Women of Impact in Arkansas
Congratulations to Krista Cupp, Runway Vice President of Corporate & Community Affairs, for being named to the Top 100 Women of Impact in Arkansas!
OZ Brands galvanizes NWA’s gravel scene
Equal parts grit and grace, gravel cycling may be the fastest-growing segment of two-wheeled sport. What's happening: OZ Gravel, a lifestyle brand designed to promote the flourishing gravel cycling ecosystem in Northwest Arkansas, launches Monday.
Arkansas First Gentleman: Double outdoor recreation economy in a decade
Speaking about public-private partnerships, [Tom] Walton said, “I don’t have the foggiest idea how directionally which way they’re going to go all the time, but when you bring people together, you figure it out. And when you find the common thread, then it actually builds momentum and takes off.”
